What is the Flagship Guaranteed Offer?
The Flagship Guaranteed Offer is an offer that allows brands to create flat-fee guaranteed cash offers for creators with a guaranteed minimum sales return. If the sales don’t meet or exceed the guaranteed sale amount within the specified period, Flagship will cover the difference.
Why should I use this program?
This program helps reduce the risk in creator-brand partnerships. With the guarantee, you can confidently invest in new creator relationships, knowing Flagship will cover any shortfall if the offer underperforms — you only pay the difference, not the full amount.
Which Creators are eligible?
Eligible creators are new-to-you creators who have driven $10k+ in sales across Flagship in the last calendar month. These creators remain eligible for the next three months and are marked with an orange badge in your Creator tab. For each eligible creator you’ll see:
- The percentage of verified shoppers that would be new to your brand.
- Top sales by brand (anonymous) over the last six months.
Note: Guarantees are limited to net new relationships. Creators who have already driven $1k+ in sales for your brand are not eligible for a cash offer guarantee. You can work with existing creators on Share Bonus offers (below).
To identify eligible creators, navigate to the Creators tab on brands.flagship.shop.
Look for the orange badge next to a creator's name—this indicates they are eligible for a Guaranteed Offer. To create a Guaranteed Offer, simply click on the orange cash offer symbol or the Guaranteed Offer button.
How do Guaranteed Offers work?
- Look for the orange badge: Review your creator matches see key stats like the percentage of new customers plus our estimate of sales in the next six months.
- Create the Guaranteed Offer: Add gifting options to let them experience your product, or include a discount for their community.
- Flagship handles the communication, tracking and payment: The creator will receive an email notification to pass or accept the offer. Once activated, the creator will share 3 times over the course of 30 days. We’ll track the shares and pay the creator $1k upon completion.
- Guaranteed results: If the creator generates $1,000+ in sales in the first 30 days, we’ll invoice you at the end of the month. If they do not hit $1,000 in sales, we’ll cover the difference.
Where will I see the status of my Guaranteed Offers offers?
- Navigate to the Campaigns tab on your Flagship brand app.
- There are 6 different stages:
- Pending: Guaranteed Offer sent to the creator. They have 7 days to accept the offer before it expires
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Gift Redeemed: Creator redeemed the gift (if applicable). You can expect ~1 week until they activate the offer, meaning they have received and tried the gift and are ready to start sharing (time dependent on brand shipping and handling times)
- Note if a creator has products on hand already they may choose to pass on the gift.
- Activated: Creator has received the gift (if applicable) and activated the timer to share three times within 30 days.
- Completed: Shares will be marked completed as detected. When all three shares are complete the offer will show a Completed status.
- Expired: Offer expired, creator did not accept or deny within the 7 day period
- Denied: Creator denied the Guaranteed Offer
- You can see a status bar of the activation if you click on the activation line
- Flagship detects IG story shares in real time.
- Once all three shares are completed, Flagship pays the creator.
How does payment and invoicing work?
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If the creator meets or exceeds the guaranteed sales amount, you will be invoiced
or
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If the creator falls short of the guaranteed sales, you will only be invoiced for the amount of sales generated, and Flagship will cover the difference to ensure the creator receives the full flat fee.
What next?
If you'd like to continue working with a Creator you can extend another cash offer (this one won’t be backed by a guarantee), offer an exclusive discount for their community, or extend a gifting offer so they can try more products. You can also using the messaging feature to message them directly to discuss how best to partner.
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