Flagship helps creators extend their reach by monetizing Instagram Reels. Within the reels creation flow, creators with a creator account can now tag products from their Flagship shop and start earning on reels.
- Once you have your video, tap Next.
- Select Tag Products and tap joinflagship.
- Type in your Instagram handle (lower case, no spaces) and the product you’d like to tag (ex: @abiayres mascara)
- Note: Your Instagram handle is a critical component here as it identifies your shop as the seller and ensures proper tracking and commission payouts.
- Select the product and hit Done.
- Note: To tag a product, you need to manually add it to your Flagship shop. Auto-added products will not be available. There may be a short delay between adding the product and it propagating to Facebook.
- Important: Meta does not support selling certain products and product categories. These products will be unavailable for tagging and monetization. For a full review of Meta commerce policies see here.
How is this different than linking a product through IG?
In the past when you have tagged products through Instagram, you were unable to make commissions because of the lack of proper tracking and attribution. Because every Flagship creator owns their own shop, Flagship is uniquely positioned to be able to attribute sales from products tagged in Reels and Stories to your shop!
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Will the discounts on my shop reflect in IG?
Yes, the prices reflected in your Flagship shop will reflect in Instagram.
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Can I tag multiple products in my reel?
Yes! Instagram allows you to tag up to 30 products in your reel.
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Can you use the product tag feature to monetize stories too?
Yes! Follow the same steps to tag products in Reels to tag and earn through Stories.
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How does my community shop my reels?
Shoppers should look for the shopping bag icon and tap the product at the bottom of your reel. In the image below, this is the “See You on The Slopes” button. From there shoppers will check out within Instagram.
The order will route to the brand for fulfillment, and you’ll be credited for the sale you drove. Shoppers will receive a receipt from Instagram noting that the seller is Flagship. They will also receive an order confirmation from Flagship.
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